How to pick converting products to dropship on Shopify? Here are a few advices and a recommendation to let an expert to the market research. nother dropshipping tip is to like your competitors on social media. Monitor their websites and social media pages regularly. By liking their page, you’ll start receiving their product and retargeting ads. Which products do they advertise? Does that product get a lot of engagement such as comments or shares? By monitoring and paying attention to your competition, you’ll know which products you should be selling on your store. When you pay attention to the types of posts your competitors add to their social media pages, you’ll know what type of content people within your niche really like — this helps make you a better marketer.
If you’re brand new with no testimonials or product reviews, it’s going to be hard to get sells. People want to hear what previous customers have to say about your business and products, that’s where social proof comes in. Without good reviews and testimonials, you’ll have lower conversions overall. The easiest way to get product reviews is by asking your suppliers for them. Don’t reach out to all of your suppliers, just focus on reaching out to suppliers for the products that are selling the best.
The most common issue I experience with dropshippers is that many look at it as a get rich quick scheme and thus try to sell products they have no emotional connection to. As a result, the due care and attention is not applied to their branding. Dropshippers who are passionate about what they sell are much more successful. Their passion comes across in the attention to detail in their branding, photography, and thoughtful social media posts. Most importantly, passion driven dropshippers take the time to engage with their audience on both paid ads and organic social media. A timely, sincere response and acknowledgement is critical to getting your audience to know, like, and trust your brand.
How to find the best products ? A few words about dropshipping market research. There are tonnes of online communities and forum that you can join and begin to do research through. Facebook has hundreds of open and close communities that can help you understand the needs and wants for people in certain areas of the world. If you want to limit your dropshipping business to a country or region you can restrict your research to groups in these areas. Alternatively, you can open your search to many different areas or just search for niche groups that have people from around the world in them. There are many worldwide groups and forums around areas like veganism, gardening, fitness, and so many other subjects the list is too long to note. Check these groups out and notice if products or problems are mentioned. If problems are discussed find a product you could sell to overcome this. Or you can let an expert to do the product market research for you while you focus on marketing or improving your website. Read more info on Dropship on Shopify.